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Case Study: The Regent Beverly Wilshire

CONCEPT: “Our goal was to create an oasis of luxury and relaxation in the heart of Beverly Hills that would appeal to local clientele as well as the seasoned traveler,” said Radha Arora, general manager of the 395-room Regent Beverly Wilshire, A Four Seasons Hotel in Beverly Hills, CA.
Bob Barry, principal of Barry Design, which handled the design of the spa, said he wanted the new facility to have “a tranquil, modern design where once inside the spa, one leaves the world behind.”
The hotel teamed up with ESPA, a major spa company, on the concept for the spa as well as the training of staff, treatments and products.

EXECUTION:
The 8,500-square-foot spa is centered around a curved water wall and a geode of amethyst crystal. Walnut floors, onyx textures and subtle lighting were used to contribute to the ambience. Delicate aromas and harmonious music further enhance the atmosphere.
“The new environment of the spa is a dramatic contrast to the classical interiors and architecture of the existing hotel,” Barry said. “The contemporary look was achieved by using a neutral, monochromatic foundation. A second layer of bold features, each with a punch of color, created accents to each space.”
Seven multifunctional treatment rooms with showers and two dry rooms were created. Additionally, a new fitness area was installed with equipment by Technogymand a new pool area with six cabanas features flat-screen televisions, ceiling fans and chaise lounges.

RESULT:
The spa has gotten great reviews from guests at the hotel, with many of them booking several treatments during their stay. “The response has been phenomenal,” Arora said. “From our state-of-the-art, unique amenities to our knowledgeable and attentive staff, guests walk away describing one of the best spa experiences of their life,” he added.
The water wall, which slowly changes color from pale aqua to amethyst, has become one of the most talked about features of the new spa, Barry noted. “It creates a soothing backdrop,” he said.