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Warm & Welcoming

MatchLine Design Group’s recent project, the Embassy Suites by Hilton Jonesboro Red Wolf Convention Center in Jonesboro, AR, is now open, featuring nature-inspired design. Just one hour away from Memphis, TN, and two hours away from Little Rock, AR, MatchLine teamed up with O’Reilly Hospitality Management and BRP Architects for an approachable yet ambient upscale hotel.

“We enjoyed teaming up with O’Reilly Hospitality Management and BRP Architects once again to create an exciting project with a comprehensive suite of hospitality options,” said Lesley H. Wyman, principal/partner of MatchLine Design Group.

Upon entering the seven-story hotel, guests are fully immersed in a warm, welcoming atmosphere. A cool-meets-warm color palette is combined with honey-hued woods and bronzed metals, which mimic the diverse landscapes found throughout Arkansas.

The hotel’s opening reception area features a gray accent wall with gold crackle and a lighting fixture that resembles modern tree branches. Biophilic elements are woven throughout the property; the lobby is outfitted with nature-inspired artwork, a green wall and fountain, abstract carpeting inspired by local lakes, along with wooden ceiling tiles and accent walls.

“Our team took cues from ownership to create a casual vibe with warm tones, while ensuring every design detail has a relationship back to nature and the local surroundings,” Wyman said. “The biophilic elements are woven throughout the property with subtle detailing for a fresh take on the materials without coming across as too rustic. The result is a hotel with an approachable yet upscale ambiance that’s a welcome addition to the city.”

An open dining and bar lounge area is located past the reception and is similarly designed with a connection to nature. Designed to be the focal point of the hotel lobby, the bar features a dark metal front, industrial back bar shelving with gold and bronze metal mesh cabinet doors and custom drop pendant lighting.

As for guest accommodations, the design team dressed the guestrooms and suite offerings in a rich palette of warm and cool hues with thoughtfully curated architectural details.