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Virgin Hotels Checks In to Silicon Valley

MIAMI—Virgin Hotels has revealed the location of its latest new development—Silicon Valley. The hotel will be managed by Virgin Hotels and developed by Lyon Living.

The brand is planning its sixth property in Milpitas, CA, in a new neighborhood development called The Fields. The mixed-use development, which will consist of more than 1,100 residential units and 150,000 sq. ft. of retail space, broke ground in November 2015 and the hotel is expected to break ground next fall.

“As we grow the Virgin Hotels brand, the way we continue to expand our footprint in key destinations that align with our brand values is incredibly exciting. Our move into Silicon Valley is the perfect example of this, given our dedication to thoughtful technology within our guest experience,” said Raul Leal, CEO of Virgin Hotels. “The city of Milpitas is also experiencing a revitalization driven by the tech industry and developments like The Fields, so we’re thrilled to be a significant part of that growth and look forward to welcoming those travelers visiting Silicon Valley for both business and pleasure.”

Named after the “fields of science” that are deeply engrained within the local tech community, the development is a large factor in the city of Milpitas’ transformation into a major tech-hub and residential area, according to the company. Near to San Jose, The Fields will also be located close to the BART system’s new gateway that will directly link the city to northwestern areas of Santa Clara County. The development is also adjacent to Milpitas’ Great Mall, which is currently undergoing a $20-million renovation.

“Perfectly positioned in the tech capital of the world, we’re pushing the boundaries of style and convenience in modern living, creating an environment uniquely suited to today’s residents and tomorrow’s entrepreneurs,” said Lyon Living CEO Frank T. Suryan, Jr. “From the Virgin hotel, to the world-class training facility, art installations, pop-up shops, upscale retail and restaurants, and sustainability-driven grocery store, we’re redefining Silicon Valley living.”

Virgin Hotels Silicon Valley, anticipated to open fall 2019, will offer 200 chambers and grand chamber suites; multiple dining and drinking outlets, including the brand’s flagship space, The Commons Club; a coffee shop; numerous meeting spaces; and a rooftop bar and live music venue.