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Simeone Deary Names Principal

Darlene Urgola Brown is the newest principal at Simeone Deary Design Group. She joins the team from Gensler, Los Angeles, where she served for 13 years, most recently as an associate and senior designer, leading concept ideation and design development in their hospitality group.

In senior design roles for Gensler, Kelly Wearstler and Kor Group, Brown developed extensive knowledge in four- and five-star resorts and urban retreats leading the design on projects that span the globe throughout the United States and abroad.

Clients include Caruso, Westfield, AIC Hotel Group, Hard Rock Hotels, Las Vegas Sands Corporation, Ritz-Carlton, Kerzner International, Viceroy Hotel Group.