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SAMUELSON FURNITURE REVEALS DESIGN COMPETITION WINNERS

The American Society of Interior Designers (ASID) New Jersey and the Chalfin family revealed the winners of the 2018 Samuel and Rhoda Chalfin Memorial Student Design Competition. The three winners were announced at a Career Day event held on Oct. 20th at the Center for the Visual Arts at the Brookdale Community College.

Established in 2008 by the Chalfin family, the competition pays tribute to the parents of Samuelson Furniture’s President, Lawrence Chalfin, whom were long-time supporters of ASID NJ and to local students studying design. Since its launch, the competition has encouraged the creative development of future designers by giving them the opportunity to design a piece of furniture and for this year, the challenge presented was for participants to design a chair, clearly stating their vision with supporting renderings and elevations. Opened to all interior design students currently enrolled in a program in New Jersey or those taking classes online to complete a degree in interior design, the competition garnered a number of entries from schools that included Berkeley College, Kean University, NJIT, and Brookdale Community College.

“It’s important to our family and our company that we continue to host this competition,” said Michael Chalfin, VP of Samuelson Furniture and grandson of Samuel and Rhoda Chalfin. “We really enjoy working with ASID NJ and it’s an honor to help the younger generation of designers find their career paths.”

Three student winners were chosen this year, all awarded a stipend that will assist them with educational costs. Taking home a first place honor was Joanna Truszkowski from Brookdale Community College with her chair entitled, “Petal Hideaway.” Grace Meyer also from Brookdale took home second place with her creation “Green Chair,” and third place winner, Lindsay Mazzeo from Kean University, wowed judges with the “Grand Disc.” In addition to the winners’ work, each entry received was on display at the Career Day event to showcase the hard work of all of the participating students in the competition. The Career Day schedule also included programming such as portfolio reviews, headshots, various panels, and a keynote presentation called, “My Road to Leadership Through ASID” with speaker Tim Schelfe.

The competition was judged by ASID designers and educators, and the Samuelson Furniture corporate team at their headquarters in New Jersey. The judging guidelines were based on points for the vision statement, execution of the project, creativity, and functionality.

As a continuation of Samuelson Furniture and the Chalfin Family’s involvement educating the next generation of designers, the New Jersey-based manufacturer offers educational hands-on tours at its facility to learn about manufacturing furniture. The behind-the-scenes look gives students a better sense of how furniture is built and the different criteria one needs to follow in order to produce a strong, high quality product.

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