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In Music City, $35M Sheraton Makeover Achieves Grand Status

NASHVILLE, TN—Riding the new wave of growth in the heart of Music City, JRK Property Holdings purchased a property in 2012 that would soon become the Sheraton Grand Nashville Downtown and embarked on a $35-million makeover to raise the property to a higher level of distinction, achieving its “grand” status.

“Downtown Nashville was about to undergo a huge transformation driven by the new convention center and redevelopment initiatives. We wanted to cater to the upcoming growth in the city by creating a unique hotel property defined by sophisticated architectural features and a high-end worldly design aesthetic versus the status quo convention center hotel that was predominant in downtown,” said Bobby Lee, president and COO of JRK Property Holdings, owner of Sheraton Grand Nashville Downtown. “Our designer, Anna Busta, had started her career developing the first W Hotels and also worked on multimillion-dollar private residences… We wanted to bring her upscale vision to our hotel.”

Among the enhancements were the hotel’s lobby, guestrooms, remodeled fitness center, new F&B offerings, 30,000 sq. ft. of expanded meeting space, and Skye, a penthouse event space. It is only the fifth Sheraton Grand property in the country. The project’s design team consisted of husband and wife team, Anna and Jonathan Busta, whom had worked with JRK Property Holdings’ Manhattan hotel, The Roger, on 31st and Madison.

“It was a full gut job that took about five months to complete the initial phase of the lobby and guestrooms back in 2014. We finally finished all of the meeting spaces and F&B outlets in 2017—more than three years later—and capped off by reopening our signature Skye lounge overlooking all of downtown Nashville,” said Lee.

With the property being located right in Music City, there are little hints and nods to the area’s musical heritage in the bar and the guestrooms. The goal was to bring a cutting-edge, contemporary design to downtown Nashville that would be a significant departure from what travelers may have seen at other hotels in the city.

“A signature piece that won the assignment for Busta is the 28-story glass chandelier that runs from the roof of the building down the entire lobby area,” said Lee. “It was a big part of the inspiration for the entire renovation.” 

“This year, Sheraton is celebrating our 80th anniversary. The Sheraton Grand designation highlights our standout hotels in terms of exceptional product, service and guest experience, and we couldn’t be more excited to award the Sheraton Nashville Downtown with this exemplary designation,” said Brian McGuinness, SVP and global brand leader, Sheraton, Marriott Hotels and Delta Hotels.